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Also sponsors of Anderlecht discuss

After riots during the away game at Standard

Also sponsors of Anderlecht discuss

The lenders are concerned about the supportersprotest and a (possibly) years without European football.

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After riots during the away game at Standard

Also sponsors of Anderlecht discuss

The lenders are concerned about the supportersprotest and a (possibly) years without European football.

Football

BrusselAnderlecht is a club with standing. Did the Brussels sponsors, also pain to see how RSCA-hooligans Friday Sclessin in fire strike. Now, take BNP Paribas. The bank has been around since 1981 shirtsponsor of purple-and-white, but who wants such a practice to be associated? Or the National Lottery? That got recently and will have her name at the Anderlecht stadium give – Lottopark – but she is aiming for, of course, on positive advertising.

Officially want no company to respond, all the speakers kept it at “no comment”. But that some of the club let know that the situation may continue to escalate, it is clear.

Their concern is logical. After the riots in Liège and risking Anderlecht not only a forfaitnederlaag, but also at least one match behind closed doors. Perhaps even in this Play-off 1. For the sponsors, that is no easy feat. It is negative publicity, but what will they do with their expensive lodges where they get their customers to invite? That also applies to the vips with the subscriptions of € 4,500 per year. Going to Anderlecht than a contribution do?

Allianz is only on the jerseys in Europe. If Anderlecht are not in European play, will not pay

If it is so far, purple and white hope that the sanction is only for the next season. As was Standard in 2016, behind closed doors, to play against STVV (2-0), but that was in August and so they could the damage largely to schedule.

At Anderlecht, they are still not worried. “We have daily contact with our sponsors. No one likes to see happen what Friday happened, but we are addressing that situation. There are no consequences.’

Joma: European shirt

But also the sporting situation is complex. So is Allianz, for example, only on the jerseys in Europe. But if Anderlecht European plays, Allianz international visibility will be lost and will not have to pay for it. “Our contracts take into account different scenarios,” says RSCA. “Then we’ll look at how the sponsorship of Allianz the best activated.’

And then, there is another Joma. The company follows Adidas as a sponsor and had a premiere in store. For the first time, would Anderlecht in addition to a home – and uitshirt an exclusive European shirt to his fans present. The order is already placed and will answer to ” the traditional values of Anderlecht’. Only: if purple-and-white, not European play, will be the third sweater in the Belgian cup… (jug, bla)

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