The streamingplatform Netflix asks fans of “Bird Box” to the scenes of the new thriller not to imitate. On social media do movies out of the round in which (mostly American) people blindfolded walking around under the guise of the “Bird Box Challenge”.
The “Bird Box Challenge” is inspired by the newly released Netflix-movie with Sandra Bullock. She plays a distraught mother who, with her children survive in a post-apocalyptic world where supernatural beings rule. Who goes out, must his eyes be covered. Anyone who still open your eyes, touch in the grip of the mysterious creatures and will die under gruesome circumstances.
Despite the success of the film recommends the streamingbedrijf fans to join the “Bird Box Challenge”. “Unbelievable that we have to say, but: do yourself no pain with the Bird Box Challenge! We don’t know how this trend started and we appreciate all the fans, but the main players want that you are not in the hospital end,” writes the streamingplatform on Twitter.
“Bird Box” is since two weeks on Netflix and already has the record of number of Netflix viewers on a week broken with 45 million people.