The nominated spots of insurer ASR (for Sticks and Rose about dealing with money), a finance company Becam and telecommunications company KPN (Discover the possibilities with KPN). The three singing CELEBRITIES acting in commercials for Essent, Lidl and Eyelove. Especially the brillenreclame with Froger led last year to much annoyance and haatberichten on social media.
The Lead Lion is an audience. On the website of Radar, people were able to cast their vote. The prices are since 2002, is granted. Previously, among others, Ali B (2017), Jan Smit (2016) and Adelheid Roosen (2015) voted the most annoying CELEBRITIES.
Radar is broadcast on NPO 1 from 20.30 hours.