It is the domain of the players and coaches, therefore, forbidden for the press. But to the good relationship between Ajax and The Telegraph to underline, decided the Amsterdam club, by way of exception, especially in the dressing room the further commercial cooperation and to beklinken.
Edwin van der Sar (general director of Ajax), Marc Vangeel (CEO Telegraaf Media Group) and Menno Geelen (commercial director of Ajax), put their signature under a new contract.
The Ajax directors Edwin van der Sar and Menno Geelen signed with Marc Vangeel, CEO, Telegraph Media Group, the new agreement. The current commitment ran until 30 June 2019, but because of mutual satisfaction continues to be The Telegraph to mid-2023 as Official media partner to Ajax connected.
“We are very pleased with the early renewal of our mediapartnership with Ajax,” said Vangeel that have a mini-tour by the Johan Cruijff ArenA. “It shows that both parties of the cooperation as very pleasant and valuable to consider. That the cooperation until 2023 is extended, is experienced as a sign of trust, and we look forward to continuing this wonderful partnership.”
Also commercial director of Geelen of Ajax was content. “We attach great value to sustainable partnerships and the cooperation with The Telegraph is a good example of that. Over the past few years, we have collectively nice activities were organised, and with this new contract we can continue. We look forward to the extended cooperation.”
Both parties also envisage collaboration with The Echo, the Amsterdam newspaper that, through house-to-house spread over 251.500 readers in Amsterdam reached, to continue.
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