The Flemish Regulator for the Media puts One in a fine of 12,500 euros for product placement in the routine. It is believed that a product of Pur Natur to prominently came into the picture in the broadcast of 2 February. The media decree, let the product placement, but there are certain conditions attached. So may, among other things, excessive attention to brands or products. In this case, was the logo for two minutes in the picture.