The Colombian footballer James Rodrigues, formerly of Real Madrid, is currently with FC Bayern München, will give out its own crypto currency. This should be used to promote the brand, James and a stronger bond to the Fans. However, he is not the first celebrity who wants to increase the Kryptoweg its popularity even further.
If this evening in the Champions League final will be played around the crown of European club football, he will not be part of it. The Colombian James Rodriguez, after all, top scorer at the last FIFA world Cup, is currently on loan from his parent club Real Madrid to FC Bayern München. Since the record German Champions failed already in the semifinals painful to those Merengues, remains James ‘ only the spectator’s role in the game of his Ex-Clubs.
Crypto currency before the world Cup in Russia
At least in the crypto field James Rodriguez plays with. As he announced on his Social Media platform, it brings with it, together with the Blockchain-Start-up SelfSell, customized crypto currency on the market. Under the name of “JR10 Token” should the Coin already tomorrow, Sunday, the 27. In may, the Pre-Sale on the SelfSell App will be available. According to own statements of the Coin Fans will be more opportunities to interact with your Idol inter. However, the purpose of marketing is likely to be behind the number.
A brand “new me”, sponsored and brought by SelfSell, will be activated. You guess what it is you want? Jump to download SelfSell App and join me. @self_sell pic.twitter.com/OXugqJq3uH
— James Rodríguez (@jamesdrodriguez) May 22, 2018
James Rodriguez is in his home country of Colombia is an absolute Star. As Real Madrid in the summer of 2014 after the world Cup in Brazil, 80 million euros paid transfer fee for him, was able to compensate for the Association, this sum only by Jersey sales that player. That footballers are now self-brands, we know not only since CR7 by Cristiano Ronaldo. Therefore, it is not so far-fetched to conceive for around structured “Ecosystem” of your own personal crypto-currency.
Similar cases has already occurred in other areas. So, for example, the Rapper, Young Dirty Bastard, son of Hip-Hop legend Ol‘ Dirty Bastard, a own crypto-currency. The “Dirty Coin” to Finance his new Album by ICO.
In the summer of 2018, a football is world Cup, this Time in Russia. Possible that James Rodriguez excels both for his country Colombia is there as well. So it could be that an early Investment could pay off in one of the most famous Stars of football.