Facebook users may already have noticed: the social network asks you, again, to your privacy settings to check and approve. Sure do!
In the past weeks of working Facebook all to his privacy settings. The changes come partly as a reaction to the Cambridge Analytica scandal, in part to comply with the new European privacy law, the GDPR (General Data Protection Regulation). That is on 25 of may of power.
With this latest round of changes, Facebook said ready for the GDPR. It is intended that all users before the 25th of may to make choices about what information they still want to share it with Facebook and Facebook advertisers.
The GDPR is more stringent than the current privacy laws. That also sets up all users, in principle, their consent must give to the storage and use of their data, but the GDPR requires that the consent is explicit and well informed. Hence, Facebook you this week does not ask for simply ‘OK’ button and so agree with everything at once – such as the now 20-year-established on the internet. Everyone is a number of information screens efficient.
It changes essentially nothing to what the social network is doing with our data. Only can you now better see, what information you to Facebook and to advertisers is provided, and you can certain information easier than in the past to remove. You will be under more to a screen guided where you can see which apps have access to your data, and can that apps relatively quickly from throwing (what used to be fairly difficult). On a summary screen of all information that is used for advertising purposes, is what Facebook thinks to know about your interests (movies, video games, travel…) and can use your information to selectively delete. You can also see which advertisers interesting categories, you are classified (in the case of the undersigned under more: parents of teenagers, owners of the Huawei smartphones and, look at that, ‘the forerunners in technology”). Also that information can be selectively erased.
It is striking that the language for which privacy settings are now clearer than before, says, that in the past were muffled and vergoelijkende wording is used. So there will now be obvious that ads could be displayed based on your browsing habits outside of Facebook. That stands there now:
Advertisers make use of Facebook technologies such as Facebook-pixel to display ads to people who their website they have visited or their mobile app. Companies and organisations people can try to achieve that (for example) the following:
•A web page which is a Facebook-pixel is placed
•Their mobile app have been downloaded
•Have made a purchase (or to have a product added to the cart)’
Facebook would Facebook not, if it is not tried to this privacy adaptation to to to grab more information about us and get your hands on. And yes, Facebook will benefit from the opportunity to all users to offer, to facial recognition to turn on. That function is in the US for years offered, and will make sure that Facebook you and your friends to recognize photos. But while the feature is there automatically for everyone was turned on, Facebook us now one by one try to convince.
Really new is that Facebook now young people, otherwise it will treat. In some countries, young people need to 15 have the consent of their parents before their data can be used for advertising (Belgium opts not to). In which countries are young people aged between 13 and 15, a more limited version of Facebook, their parents have given permission. For young people under the age of 18 are the advertising opportunities a bit limited, and will be outsiders no longer able to look up where they live or what their birthday is.